In November 2008, Mayor Karen Farbridge and Guelph City Council committed to the development of a new ten-year Economic Development and Tourism Strategy for Guelph — Prosperity 2020.
Prosperity 2020 will support the City of Guelph’s vision of being “the city that makes a difference”, and the strategic goal of having “a diverse and prosperous local economy.”
Phase 1 is intended to describe and assess the context and foundations shaping economic growth prospects for the City of Guelph. It identifies the business sectors driving economic growth to 2006 (most current Census information), those expected to continue to do so into the future, and the City’s competitive advantages and disadvantages.Economic Base Analysis Report
The Phase 2 Economic Development & Tourism Strategy will provide direction, priorities and performance measures for the transformation of Guelph’s economy over the next decade and beyond.Strategic Directions for Economic Development and Tourism
For more information
Senior Business Development Specialist/Assistant Manager
Economic Development and Tourism Services
T 519-837-5600 x 2821
Mayor Karen Farbridge has assembled a Mayor’s Task Force on the Economy, comprised of key business and community leaders. The role of the Task Force is to provide advice to focus the development of a new ten-year Economic Development & Tourism Strategy.
Mayor’s Task Force on the Economy Members
Karen Farbridge, Mayor, City of Guelph
Frank Valeriote, Member of Parliament, Guelph
Liz Sandals, Member of Provincial Parliament, Guelph
Dr. Alastair Summerlee, President, University of Guelph
Mark Goldberg, President, GlobalTox International Consultants Inc.
Mike Bouk, Executive Director, Ag-Energy Co-operative
Lloyd Longfield, President, Guelph Chamber of Commerce
Kevin Hall, Vice President (Research), University of Guelph
Dave Smardon, President/Director, BioEnterprise Corporation
Don Drone, Director of Education & CEO, Wellington Catholic District School Board
Kathy Bardswick, President & CEO, The Co-operators Group Limited
Michael Annable, Industry Representative
Statement of Principles
The Task Force has developed a Statement of Principles that articulates the opportunities that Prosperity 2020 should address. The authors of the Prosperity 2020 plan will use the Statement as a guiding document in their work.
This Initial Statement of Working Principles is intended to provide a foundation for discussion and the ultimate definition of Prosperity 2020 an Economic and Tourism Development Strategy for the City of Guelph. It is termed “Initial” to indicate it is open to further consideration and refinement through discussion with the community. Development of the Prosperity 2020 strategy itself will identify specific strategic themes and directions. The Working Principles are organized under seven headings:
Guelph will provide leadership in realizing innovative solutions to the economic, social and environmental challenges of the times, in a manner that will continue to set the City apart from other communities.
Guelph will provide responsive and accountable governance that establishes priorities, seeks the highest return to investment of limited resources, and monitors performance against benchmarks.
Guelph will develop its economy and effectively manage its waste, water supply and energy usage ensuring both sustainable growth and a healthy environment for future generations.
Guelph will embrace its cultural heritage and offer unique experiences to its residents and
Regional Economic Development
Guelph will seek collaboration with other communities on initiatives that mutually benefit local and regional economies.
Education and Workforce
Guelph will provide educational and employment opportunities across industries ensuring long term economic diversification, competitiveness and stability.
Guelph will manage its land supply to ensure the City can accommodate high yield economic growth and offer a diverse range of housing.
Project Steering Committee
Jim Mairs (Project Manager), Sr. Business Development Specialist/Assistant Manger – Manufacturing Sector, Economic Development, City of Guelph
Peter Cartwright, General Manager, Economic Development, City of Guelph
Lloyd Longfield, President, Guelph Chamber of Commerce
Scott Richardson, Plant Manager, McNeil Consumer Healthcare
Project Consulting Team
Malone Given Parsons Ltd.
John Genest is the primary contact with the Project Steering Committee and will lead the project phases through to completion. He is partner with Malone Given Parsons Ltd. with over 20 years experience in the management and execution of assignments in land use and strategic planning, growth management, economic development, municipal finance and feasibility studies for recreational, commercial, industrial and residential projects.
Douglass Legg is Director, Western Canada and a senior associate of Malone Given Parsons Ltd. His 20 years experience includes projects in social and economic research and analysis, feasibility and market analysis, risk and sensitivity analysis, survey research and strategic plan and policy development. He has extensive tourism experience and knowledge and will contribute to the tourism assessment and development component of the project.
Lynn Morrow Consulting
Lynn Morrow is a public policy consultant, professional planner and Principal of Lynn Morrow Consulting. Lynn has over two decades of experience in policy and strategy development and is experienced in working with boards, staff and stakeholders to build consensus and foster partnerships. Lynn will lead the consultation component of the Economic Development & Tourism Strategy.