Guelph Transit’s Fare Strategy is a detailed plan for fare programs, policies, pricing, payment options and structure that will set the course for Guelph Transit over the next 10 years. The final strategy included a review of our current fare system, guidelines to inform future decision-making, updated and detailed policies and recommended changes to the fare structure, programs and pricing.
The Fare Strategy review did not engage on interregional fares, sponsorships for pay for fare programs, altering eligibility for subsidized transit fare, University of Guelph student fares and changes to service plans.
On April 25, 2023, the Transit Fare Strategy was passed by Council. We are excited to bring a more equitable transit fare structure to the community.
More information on the recommendations and changes from the Fare Strategy will be shared within the coming months.
The Fare Strategy review will not engage on interregional fares, sponsorships for pay for fare programs, altering eligibility for subsidized transit fare, student fares and changes to service plans.
Community engagement
Between March 21 and April 10, 2022, we collected feedback on the Fare Strategy from the community. You helped us learn:
- How you think we can structure our fares
- What fare programs make transit more accessible
- How changes to fares can improve transit
- How to increase ridership starting at the fare box
We engaged all of Guelph, whether you ride transit now or not, along with businesses and employers. Your feedback was used alongside data from municipal comparators, best practices in the industry and staff expertise to develop the strategy.
Background information
- Guelph Transit Fare Strategy report
- Guelph Transit Future Ready Action Plan
- Guelph Transit route review
Timelines
- March 2022 – Comparator research
- March 21, 2022 – Online engagement launches
- April 10, 2022 – Online engagement closes
- April 25, 2023 – Council approves Transit Fare Strategy
Strategic connections
We heard from the community that protecting the environment and being able to move freely are important to Guelph. The new fare strategy will ensure we’re future ready and meeting the City’s strategic priorities to Sustain and Navigate our Future.
The fare strategy gives us the opportunity to explore new programs that will get more people riding transit, meet the needs of our growing city and help meet the City’s and community’s climate change goals.
For more information
Courtney McDonald, Manager
Transit Business Services, Guelph Transit
519-822-1260 extension 2708
[email protected]