Social media guidelines for employees

Guidelines for official City of Guelph properties

Typically, the City responds to online inquiries during regular business hours; Monday to Friday 8:30 a.m. to 4:30 p.m. Questions or comments are acknowledged or answered within one business day.

Typically, the City responds to online inquiries during regular business hours; Monday to Friday 8:30 a.m. to 4:30 p.m. Questions or comments are acknowledged or answered within one business day.

The City may schedule promotional messages after business hours or on weekends.

During an emergency, listen to Magic 106.1 FMCJOY 1460 AM. On Twitter, follow @cityofguelph #guelphalert or get updates on the City of Guelph Facebook Page.

The City may reply to online questions or comments if:

  • the post asks a sincere question about a City service, program or policy
  • the post includes inaccurate information – the City may provide a correction

The City may not reply to online questions or comments if:

  • the post includes respectful statements of opinion – people are welcome to express their views even if they disagree with City policies, programs or decisions
  • the post is respectful, and directed at other participants in the conversation

Posts that include profane or disrespectful language, especially those directed at City employees, are not appropriate and will not be tolerated. If a post violates the City’s social media commenting guidelines:

  • The City will hide or delete the post if possible
  • If removal is not possible, and the post is directed at an employee, the City will respond and ask the user to refrain from further disrespectful and inappropriate comments
  • If the user does not comply, the City may, ignore, mute or block the user.

As an active participant in online conversations, the City may follow partners, community groups, organizations or individuals, and may share content from other users if the material is aligned with the City’s Corporate Values, programs, services or initiatives.

Guidelines for City of Guelph employees using personal web or social media properties

City of Guelph employees are encouraged to support the City’s official social media activities. The City also asks employees to follow a few basic guidelines when participating in their own personal websites, blogs and/or social networking channels:

Please share the City’s official messages

If you like what the City is doing, share it, comment on it, give yourself or others credit for working on it.

Refer customer service questions to the City’s official channels

If you’re asked a question about City operations, refer people to the City’s official customer service channels on Facebook, Twitter, guelph.ca, or by phone or email.

Maintain confidentiality and privacy

Do not post private or confidential information about your co-workers, and do not discuss situations involving named, pictured or otherwise identifiable individuals without their permission. Do not share City information that is not already available to the public.

Follow the City of Guelph’s codes of conduct, corporate values and policies

When we’re online, we’re in public and we serve the public with integrity, honesty and respect. Do not share content that reflects poorly on you, your co-workers or the City.

NOTE: Opinions expressed on an employee’s personal website, blog and/or social media account do not necessarily reflect the official position of the City of Guelph.